Achal Sampattis - Demand Survey

Achal Sampattis a unit of Yds - Udyam Pratisthaan registered MSME, regularly undertakes and conducts demand surveys to assess and ascertain the viability of any proposed housing, commercial or industrial project or scheme. The demand surveys are primarily conducted to evaluate the feasibility of launching a new project in terms of the availability of land or any upcoming project of a builder or third party.

A Demand Survey for Achal Sampattis (Real Estate) Project is a systematic process used to assess housing and commercial needs in a target market or environment. It helps to identify what property types are in demand by the end users, their preferred locations and budgets, allowing to tailor real estate offerings and acquire the right inventory. 

Implementing a demand survey for real estate project involves a structured, 4-phase approach: 

 

1. Target Market or environment

• Geographic Focus: Clearly outlines the specific regions in the preferred area (e.g., assessing demand trends across micro-markets like specific city, or across specific regions in a state or the entire country).

• Demographics: Grouping the local population by income, age, family size, and occupation to understand their unique property needs. 

 

2. Design the Survey

Creating targeted questionnaires for both buyers and sellers. Important data to capture includes: 

• Property Type & Size: 1 BHK vs. 3 BHK, luxury vs. affordable, plotted land vs. ready-to-move-in or residential vs. commercial and industrial.

• Budget & Financing: Maximum price per square foot, down payment capabilities, and mortgage status.

• Amenities & Preferences: Gated communities, proximity to workplaces/schools, and smart-home features. 

 

3. Execution & Data Collection

Gather insights through both Primary Data (direct communication) and Secondary Data (market reports): 

• Primary Methods: Conducting one-on-one client interviews, distribute online forms via email, and gather feedback during property viewings or open houses.

• Secondary Methods: Analyzing local listings on portals like Achal Sampattis, Housing, No Broker, Magicbricks or 99acres, and review local government real estate registries. 

 

4. Analysis & Implementation

• Assess Demand Metrics: Calculating the absorption rate (how fast properties are selling in the targeted area) and determine which price points are most sought-after.

• Identify Market Gaps: Finding property types that are in high demand but low supply in the targeted area. 

• Formulate Strategy: Using these insights to decide which upcoming projects to invest in, what land to acquire, and how to price and market your current listings.